Oct 30, 2013 at 8:57 pm
ST. CLOUD (KNSI) - The Atwood Memorial Center at St. Cloud State University was aglow with pink lights, and the stage was filled with barber chairs on Wednesday night.
The occasion? The first annual "Shave for the Cure" fundraiser for breast cancer research.
The event, put on by the Delta Sigma Phi fraternity, is the brainchild of graduate student Christopher Rogers, who asked friends to consider dyeing their hair pink before having it shaved off publicly by barbers from a local shop.
Like so many people, Rogers tells KNSI the motivation stems from watching people close to him battle breast cancer.
"I had a friend's mom who experienced it," he explains. "I know the impact it has, and tonight is all about raising awareness."
Rogers says many of his fraternity brothers, along with faculty and community members, have been walking around with pink hair since last weekend in anticipation of the big night.
While he didn't dye his hair, or shave it off, Mayor Dave Kleis was on hand to welcome attendees. He says events like Shave for the Cure make St. Cloud proud.
"For a fraternity to be willing to dye their hair pink and shave it off - it says a lot," Kleis says. "That's what I love about this community - people love to give."
Half of the money from last night's event will go to Susan G. Komen for the Cure Minnesota, and the other half will be gifted to the Coborn's Cancer Center.
Breast Cancer accounts for nearly a quarter of all cancer diagnoses, and reportedly kills more than 400,000 around the world every year.
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